PLAY-DOH MAGAZINE AD

 Print Ad

STUDENT WORK

 

 
 

This is a concept ad I designed for Play-Doh. The project included picking a brand from a hat, designing a magazine ad for that brand and then art directing a photo shoot at a professional photography studio. The message encourages parents to help their kids to discover their dreams. For example: Becoming a pastry artist!

 

SKILLS USED:

Photography Art Direction
Conceptual Design
Print Advertising

2013 Bronze ADDY – AAF Dayton

playdoh_Hero-web2.jpg
playdoh_2-web.jpg
playdoh_1-web.jpg

 

Mike-sell’s pretzel rods

PACKAGE REDESIGN

STUDENT WORK

 

 
 

 Mike-Sell's is a local potato chip company from my hometown. I wanted to redesign their packaging to give them a unique look versus other major potato chip companies they're competing against. I hate opening a new bag of pretzel rods and realizing that half of the rods are broken, so I thought, "Why not put them in a box?" I included one-color packaging and some fun ideas for how to enjoy the pretzels on the back.

 

SKILLS USED:

Typography
Conceptual Design
Packaging Design

2013 American Graphic Design Awards
2013 Bronze ADDY - AAF Dayton